Propeller x
Hayley Williams

Supporting The Ally Coalition on At a Bachelorette Party Tour · 2026

Hayley Williams

What is Propeller

We turn fans into donors, advocates, and activists at scale.

Artists partner with Propeller to drive real-world impact while unlocking massive promotion and fan engagement around their causes and their tour, all at zero cost.

Impact

3.5M+
Community
14M+
Actions Taken
~$20M
Raised

Who We Work With

150+ artists. One platform.

Lizzo
Lizzo
Chappell Roan
Chappell Roan
Noah Kahan
Noah Kahan
Bryan Cranston
Bryan Cranston
Ashe
Ashe
The Lumineers
The Lumineers
J Balvin
J Balvin
Megan Moroney
Megan Moroney
New Kids on the Block
New Kids on the Block
Gracie Abrams
Gracie Abrams
Monrovia
Monrovia
Tiesto
Tiesto
Lizzo
Lizzo
Chappell Roan
Chappell Roan
Noah Kahan
Noah Kahan
Bryan Cranston
Bryan Cranston
Ashe
Ashe
The Lumineers
The Lumineers
J Balvin
J Balvin
Megan Moroney
Megan Moroney
New Kids on the Block
New Kids on the Block
Gracie Abrams
Gracie Abrams
Monrovia
Monrovia
Tiesto
Tiesto

Ways We Can Work Together to Support TAC

Flyaway Sweepstakes

Win a trip to Nashville to meet Hayley Williams

Fans donate to The Ally Coalition for a chance to win round-trip flights to Nashville, hotel, rideshare, and a meet & greet at Ryman Auditorium. Fully covered by Propeller.

✈️ Flights 🏨 Hotel 🚗 Rideshare 🎤 M&G
Support The Ally Coalition
Win a Trip to
Nashville to
Meet Hayley
Donate to The Ally Coalition for a chance to win flights to Nashville, hotel, and a meet & greet at Ryman Auditorium.
Enter Now
No donation necessary. See rules.
Win a Ticket
Upgrade Tonight!
TEXT HAYLEY TO 99126
MSG & DATA rates may apply. Msg frequency may vary. Text HELP for Help. STOP to opt-out.
Details w/o text: propeller.la/events · Privacy: bit.ly/propprivacy · hello@propeller.la

Example in-venue display for select shows

In-Venue Activations

Turn every show into an impact moment.

At select dates, a call-to-action is promoted via pre-show displays or PA announcements. Fans text in for a chance to win a ticket upgrade that night — all from their phone, all driving donations to The Ally Coalition.

📺 Pre-Show Displays 🎁 Nightly Prizes 📱 SMS / QR 🔊 PA Announcements

The Campaign

How It Works

1

Deepen the Partnership

Layer Propeller on top of The Ally Coalition's existing $1/ticket program

2

Set the Prize

Money-can't-buy experience with Hayley Williams

3

Fans Take Action

Donate, share, sign up to earn entries

What You Get

Massive promotion for The Ally Coalition and the tour.

📣 Paid social campaigns
📧 First-party fan data
📈 ~4M reachable users
💛 Positive PR & brand affinity
🎯 Tour awareness at zero cost
🎟️ Ticket demand driver
Hayley Williams
Hayley Williams

The bigger the prize,
the greater the impact

The Partnership

Give & Get

Propeller Handles

  • All campaign pages and creatives
  • All expenses (ads, travel, production)
  • Paid social promoting the tour
  • Promotion via ~4M user platform
  • Full reporting and fan data delivery
  • All sweepstakes legalities

The Ask

  • An experience for winner + guest
  • On-site / in-venue sweepstakes prize
  • Social support from Hayley
  • Meta Advertiser access (team-approved)
  • 6-8 week promotion window

Learn More

See how we've done it for 150+ artists and counting.

Case Studies